An alumni from the School of Planning and Architecture with a specialization in Town Planning Arati started her career with NDTV news in 1995. She worked on India’s First Breakfast show Good Morning India which she went on to produce.
In 2003, she played a key role in the launch of the NDTV news channels where she set up the production division of the channels in Mumbai as well as produced the flagship show for NDTV called Jai Jawan which has won multiple awards including Indian Television Academy and Indian Telly Awards.
In 2007, when NDTV GOODTiMES launched she was instrumental in setting up the channel and was the Head of the Style and Fashion Division where she has launched Band Baajaa Bride which won at the Asian Television Academy and Hunt for the Kingfisher Calendar girl to name a few of the shows .
In 2013, she took over as Head of Programming of the channel and started working towards making the channel platform agnostic. In 2018, when the channel moved out of the NDTV group she took over as the COO and in a year’s time has become the CEO of the channel and plans to make GOODTiMES the biggest destination for lifestyle & entertainment in the country. The platform is on TV with a wide digital presence on the web as well as OTT.